Interview with Stan Phelps, author of What is your Purple Goldfish?

Below is the interview with Stan Phelps, Author of What is Your Purple Goldfish? for the CEM Africa Summit. We will be giving away two autographed copies of the book at the conference.

I have huge admiration of the work Stan is doing both with customers and for Customer Experience as a profession. Below is links to Stan’s books.

What’s Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth

What’s Your Green Goldfish?: Beyond Dollars: 15 Ways to Drive Employee Engagement and Reinforce Culture

What’s Your Golden Goldfish: The Vital Few – All Customers and Employees Are Not Created Equal

About the Author

Chantel is a consultant in various industries, including media and advertising, finance, insurance and transport. She has 20 years of experience in this and over the last 6 years has managed large corporate Customer Experience programs and has facilitated the design of voice of the customer, culture programs, customer journey and touchpoint mapping. Chantel is part of a global Customer Experience community that regularly lectures, speaks at local and international conferences and contributes articles to a variety of global publications. She is a founder member of the Customer Experience Professionals Association (CXPA) as well as a member of the GlobalCXPanel that provides consulting, training and customer experience advisory and strategy services. She is also chair and founder of BrandLove. Brandlove’s goal is to advance Customer Experience Management and Design as a practice and profession in South Africa and facilitate access to the best information and customer experience experts globally.